
(The building, which was listed on the National Register of Historic Places in 1983, now houses The Art Institute.) In 1952, the WCAU stations moved to a new facility in the Main Line suburb of Bala Cynwyd. Accordingly, in 1957, WCAU-TV moved to a new 1,200-foot tower in Roxborough, which added most of Delaware, the Jersey Shore and the Lehigh Valley to its city-grade coverage.Channel 10 was originally located at 1622 Chestnut Street in Center City along with its radio sisters. The Bulletin realized that channel 10's original tower, atop the PSFS Building in Center City, was inadequate for this larger viewing area. In the late 1950s, the Federal Communications Commission (FCC) collapsed northern Delaware, southern New Jersey and the Lehigh Valleyinto the Philadelphia market. Due to this long relationship, channel 10 signed on as CBS's third television affiliate. The Levy brothers had been shareholders and directors at CBS for many years. A year later, the Levy brothers persuaded their brother-in-law, William S. WCAU radio had been one of CBS's original 16 affiliates when the network premiered in 1927. It was able to secure an affiliation with CBS through the influence of the Levy brothers, who continued to work for the newspaper as consultants. WCAU-TV went on the air on as Philadelphia's third television station. The newspaper also kept its construction permit for channel 10, renaming it WCAU-TV. The Bulletin kept its FM station, renaming it WCAU-FM to match its new AM sister. The Bulletin sold off the less-powerful WPEN and WCAU-FM, with the latter being renamed WPEN-FM (it is now WMGK). The Bulletin inherited the Record's "goodwill," along with the rights to buy WCAU radio (1210 AM, now WPHT) and the original WCAU-FM (102.9 FM) from their longtime owners, brothers Ike and Leon Levy. However, the picture changed dramatically in 1946, when The Philadelphia Record folded.

In 1945, the Philadelphia Evening Bulletin secured a construction permit for channel 10, naming its proposed station WPEN-TV after the newspaper's radio stations, WPEN (950 AM) and WPEN-FM (98.1 FM, later WCAU-FM and now WOGL). Syndicated programming on the station includes: Access Hollywood, The Ellen DeGeneres Show, Extra, and The Nate Berkus Show. Its signal covers the Delaware Valley area including Philadelphia, parts of central and southern New Jersey, and Delaware. It broadcasts a high definition digital signal on UHF channel 34 from a transmitter in the Roxborough neighborhood.

WCAU has its studios on the border between Philadelphia and Bala Cynwyd. WCAU, channel 10, is an owned-and-operated television station of the NBC Television Network, located in Philadelphia, Pennsylvania. 2.3 Further information: KYW (AM) and KYW-TV.

Syndicated programming on the station includes: Access Hollywood, The Ellen DeGeneres Show, Extra and The Nate Berkus Show. WCAU, is an owned-and-operated television station of the NBC Television Network, located in Philadelphia, Pennsylvania.
